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STEAMSHIP MUTUAL

Brand development and marketing communications

BACKGROUND

Steamship Mutual is one of the largest and most diverse Protection and Indemnity Associations (otherwise known as P&I Clubs) in the world. Steamship Mutual provides high quality P&I services to an international client base.

OUR INPUT

Brand workshop and development

Branding guidelines

Annual reports

Print brochures

Club presentation

Event banners and stand graphics

Safety posters

Steamship Mutual brochure
Steamship Mutual brochure
Steamship Mutual brochure

BRAND GUIDELINES

Steamship Mutual commissioned us to carry out a marketing survey and brand workshop to help develop a consistent look and feel for all the company’s publications. The company wanted to refresh the existing corporate identity building upon their in-house expert industry knowledge, client service and approachability.

Cogent worked for Steamship Mutual to create a set of defined brand guidelines that are consistently applied across all media both internally and externally.

Steamship Mutual brand guidelines
Steamship Mutual Club Presentation
Steamship Mutual PowerPoint Presentation

Cogent has produced a range of marketing material for Steamship Mutual including:

    • event stand graphics and pop-up banners
    • publications
    • advertising
    • safety posters
    • email templates
    • company intranet
Steamship Mutual banners

ANNUAL REPORT AND HIGHLIGHTS

The design of the Management Highlights Report features clean layouts, clear delineation of sections and high quality photography.

Steamship Mutual annual report
Steamship Mutual annual report
Steamship Mutual annual report
Steamship Mutual annual report
Steamship Mutual annual report

STEAMSHIP MUTUAL’S CREW SAFETY POSTER SERIES

Steamship Mutual commissioned Cogent to design a series of loss prevention posters for use onboard client’s vessels. Steamship Mutual wanted to emphasise that many shipboard incidents are avoidable through up to date safety briefings. Steamship Mutual wanted to communicate this message through clear, easily understandable graphics and text.

Steamship Mutual safety poster
Steamship Mutual safety poster
Steamship Mutual safety poster
Steamship Mutual safety poster
Steamship Mutual safety poster
Steamship Mutual safety poster

Case Studies

ADARA case study

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Amdocs Case Study

monex case study

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Digital Element Case Study

Steamship Mutual brochure

Steamship Mutual Case Study

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Yellowjacket Case Study

Near farringdon and Chancery Lane tube stations

Easy to reach

Suite 30, 88-90 Hatton Garden,
London, EC1N 8PN

Chat to us

Chat to us

Telephone: 020 7269 9999
Email: nigel@cogent-design.com

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