Amdocs

Network Solutions sub brand – presentations, print collateral and icons

BACKGROUND

Amdocs is the market leader in customer experience software solutions and services for the world’s largest communications, entertainment and media service providers.

It creates software platforms that enable mobile operators to deliver better customer experiences, maximize network ROI and generate new revenues by locating, optimizing and monetizing their subscribers’ experience.

Amdocs provides operators with real-time, geo-located, visibility and control over the Radio Access Network (RAN); the most critical part of a mobile operator’s infrastructure.

OUR INPUT

Brand development

Branding guidelines

State of the RAN reports

Whitepapers

Event banners and stand graphics

PowerPoint presentations

Infographics

Iconography

Photography art direction

PHOTOGRAPHY ART DIRECTION

Cogent created a photographic image library relevant to Radio Access Network technological space and target audience for use in collateral, presentations and website.
This involved photography at Amdocs headquarters in Herndon USA.

ICONOGRAPHY

Working closely with Amdocs, Cogent created a kitbag of icons relevant to the mobile networks technological space for use in PowerPoint presentations, brochures and website.

Cogent created a PowerPoint presentation which was aimed at a CTO audience. Adding new imagery and icons as required. All within the framework of the Amdocs brand identity and guidelines.

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STATE OF THE RAN COLLATERAL

In January every year Amdocs produce a piece of marketing collateral – The State of the RAN (Radio Access Network). To discover trends affecting global operators as they striver to deliver wirelss coverage and cpacity while providing seamless network experiences.

Cogent work closely with Amdocs to produce this piece of collateral with supporting clear easy to understand infographics that are used for the report plus website.

All this collateral is also translated into Spanish, Chinese and German versions.